Thursday, April 14, 2011

Bench Craft Company on the art of interesting

Here is a roundup of important small business tips to start out your week on the right track. We’ve tried to collect some of the best resources to get you started but we’d love to hear from readers as well, so if you’ve got some tips or advice to add, please, as always, leave them in the comment section below. Enjoy!


Legal

Legal tips for your small business. From Jeffrey Fabian of Fabian LLC, serving small business and legal professionals, here are a collection of legal issues every small business must look out for. Consulting on legal matters with an attorney can be another important step, but remember that legal issues of all kinds come with the territory in small business, so be prepared. 365 Days of Startups


Ideas for maintaining your professional image. As a small business owner or entrepreneur, your online reputation is becoming more important every day. So what does a Google search say about you? If you don’t know yet, you should find out. Reputation has always been an important commodity in the business world. The Internet has made it more important than ever. Beware! Startup Professionals Musings


Customer Service

Tips for creating a more appealing product or service. You may think you’re giving your customers choices, but, in reality, you’re only handing them indecision. And perhaps an invitation to do nothing? Here’s an alternative. Give them a step-by-step on how to use your product. Tell them what to do and how to do it. And don’t worry if it doesn’t fit every customer’s needs. They’ll create the fit that’s right for them. Chris Brogan


Marketing

How to set yourself apart from competitors. Saying you’re better than your competitors just isn’t good enough (even if it’s true.) The question is what you can offer customers that is different from any one else in the market. Create a service no one else provides in exactly the same way, and you’ll have a marketing strategy that can work in the long run. Duct Tape Marketing


How to use “help marketing” to strengthen your business and brand. You can call this PR instead of marketing if you like, but no matter what you call it, it may be the best thing for your brand and business, if you do it right. Helping others including your customers is really what your business should be about anyway. So don’t be afraid to show your willingness to extend a helping hand. TechLunatic


Startup

How to seek help from business accelerators. Efforts to get new businesses up and running have increased in recent years and business accelerators in various forms are spreading across the country, according to this piece on the trend. Often these organizations offer “more help than funding” but can still be an important resource depending upon the nature of your startup. Bloomberg Businessweek


Taxes

How to prepare for tax compliance expenses in your small business. Ballooning tax regulations are a huge source of expense for small businesses, especially here in the U.S. It’s important for small business owners to consider the expenses related to tax compliance, since this is likely to be an ongoing burden for small business owners into the foreseeable future. WSJ


Last minute tips for last minute tax filers. If you’re doing your small business tax filings on your own, here are some last minute tips you may want to consider ranging from how to file an extension to how long to keep your tax records and more. If you want some last minute advice as the tax deadline closes in, why not take a few minutes and watch the video? BostoneHerald.com


Self-development

A new persription for stress and overwork: relax! Small business owners and entrepreneurs, like everyone else, experience burnout at times and can easily become overwhelmed with work. After all, when the final responsibility for everything falls upon you, there’s no one else to turn to. But experts now suggest that taking those breaks when necessary can be absolutely essential. Here’s more. The Globe And Mail


Tech

Tips for keeping your business technology up and running. Keeping your business technology alive and kicking is not just a luxury in today’s small business world. It is an absolute and vital necessity! So tips on keeping the critical tools you use to operate your business and serve your customers should always be a priority. Here are some tips you won’t want to forget. Jackrabbit.com Blog


From Small Business TrendsSmall Business News: Best Small Biz Tips Today






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NFL owners, union resume mediation in Minneapolis


The NFL and its locked-out players have completed their first day of mediation under a court order and will meet again Friday as they try to resolve their labor dispute.


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&quot;World&#39;s biggest&quot; Pac-Man hits the web <b>News</b> - PC - Page 1 <b>...</b>

Read our PC news of.


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Apple releases iOS 4.3.2 for iPhone, iPad, iPod touch | iLounge <b>News</b>

iLounge news discussing the Apple releases iOS 4.3.2 for iPhone, iPad, iPod touch. Find more Apple news from leading independent iPod, iPhone, and iPad site.


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Given the current cost of components, a prepaid contract-free iPhone with less internal storage would likely earn Apple only about 16 percent gross margin if it were priced at $300, a new analysis has estimated.



Analyst Charlie Wolf with Needham & Company took a closer look at the prospect of a hypothetical "iPhone lite," to see if it would be in Apple's best interest to build such a product. A cheaper iPhone has been viewed as a strategy that would work to Apple's advantage in emerging markets like China.



In February, both Bloomberg and The Wall Street Journal reported that Apple is working on a smaller and cheaper iPhone that it could sell contract-free. Soon after, The New York Times chimed in, and claimed that while Apple is not working on a smaller iPhone, it has explored opportunities in developing a cheaper handset.



Wolf largely agrees with the Times, and doesn't see a smaller iPhone with a new form factor as something that would be in Apple's best interest, even though it would be the easiest way to cut costs and created a cheaper handset.



"In our view, the iPhone would not be an iPhone if the display were, say, cut in half," he said. "Such a move would (dramatically) reduce the value of the iPod module for video viewing as well as the size of web sites accessed through the Safari browser. A smaller screen would also degrade the experience in using some applications, not to mention the possibility that some applications would probably have to be rewritten to accommodate a smaller screen."



iSuppli estimated that the 16GB iPhone 4, when it launched last June, carried a bill of materials of $188. The iPhone has an average selling price of $625 with a carrier subsidy, while gross margin is usually around 50 percent, suggesting that additional costs like assembly, software, testing, licenses and warrantees add up to $100 or more.



Ruling out the possibility of a smaller iPhone, Wolf said Apple could reduce internal storage from 16GB to about 4GB, but that would only reduce the bill of materials by $30 to about $157. By his estimation, such a handset would still have a total cost of $270.



"Apple would at best break even if it priced an iPhone Light at $250; and it would earn a modest 16% gross margin if it priced it at $300, which we regard as the high end of the range for a prepaid phone," Wolf wrote.



Gross margins of just 16 percent would be a number uncharacteristically low for Apple. For example, in its last quarterly results for the 2010 holiday buying season, Apple reported margins of 38.5 percent, or more than twice Wolf's estimate for a low-cost, no-contract iPhone.



"We suspect that the iPhone's designers and engineers have thought about this a lot more than we have so that the cost savings would be somewhat greater than we've estimated," Wolf said. "If, for example, the expenses incurred beyond the cost of components could be materially reduced, Apple might be able to earn a gross margin of 20% pricing the phone at $250 and 33% gross margin pricing it at $300."



The possibility of a cheaper iPhone with fewer features was hinted at by Apple Chief Operating Officer Tim Cook earlier this year. Cook, in an interview with Bernstein Research analyst Toni Sacconaghi, said Apple doesn't want its products to be "just for the rich."



Cook reportedly said that Apple is planning "clever things" to compete in the prepaid handset market. He also stated that Apple is "not ceding any market." He also referenced China, where Apple has found great success of late, and noted that it is a "classic prepaid market."



We’ve been hearing all kinds of Chatter that the next version of Final Cut Pro will debut in Vegas at NAB next week.  Thing is, we hear this every year and Apple hasn’t really done a NAB properly in awhile.  That’s OK, we’ll take that we can get.

Rumors are flying that Apple will be using the Vegas Supermeet to announce the next version of Final Cut Pro. Supposedly, Apple will be taking over the entire event for their announcement, cancelling all other sponsors, including AJA, Avid, Canon, BlackMagic, Autodesk and others, who were set to give presentations.

Philip Bloom just confirmed with me that Canon has canceled his appearance at the Supermeet. Canon was told last night that Apple has demanded ALL “lecturn” or stage time exclusively. Some sponsors who were not using presenters may continue to sponsor the Vegas event, but none of them will be presenting on the stage. I can’t imagine any news that would warrant this kind of “take-over” other than to announce and demonstrate the next full version of Final Cut Pro and possibly an entirely newly designed FCS4.

(UPDATE: Avid confirmed that Supermeet (Michael Horton) told them last night that their sponsorship had been cancelled. According to Avid, “Apple doesn’t want anyone to have stage time but them.”)

Who’s up for Vegas?

We heard the first concrete details about Apple’s all new Final Cut Pro coming during Spring this year, and recently some new information has come to light. Final Cut Studio expert Larry Jordan was one of the people at Apple’s meeting, demonstrating the upcoming upgrade to the professional film-making software.

Jordan can’t say much about the upgrade, due to an NDA with Apple, but he did say it is a “jaw-dropper.” Besides the “jaw-dropper” part, the thing we are taking most from his blog post is the fact that Apple allowed him to write it up. It appears that Apple already considers the software public knowledge. Afterall, Apple CEO Steve Jobs did tell a 9to5mac reader to buckle up for it.

Thanks to Charlie Sanchez

  • Next Final Cut Pro is a “jawdropper,” Apple considers it public knowledge, and will it drop at NAB? (9to5mac.com)
  • Apple says last Xserve orders shipping in April, here’s what’s next for XSAN (9to5mac.com)
  • Nasdaq to cut Apple’s weighting in rebalancing (9to5mac.com)
  • Feeling the heat, HP and Dell execs lash out at Apple, pray iPad will fail (9to5mac.com)
  • Certain MacBook Pro models ‘unavailable’ for reservation at many Apple Stores (9to5mac.com)
  • Apple asks Toyota to remove the Scion theme from Cydia (9to5mac.com)
  • New Final Cut Pro hits Spring ’11 and it’s the “biggest overhaul yet” (9to5mac.com)
  • iOS 5 pushed to the fall: major revamp, cloud-based, WWDC preview? (9to5mac.com)

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Editor’s note: This discussion about the superphone platform is one of the five themes we will be focusing on at the VentureBeat Mobile Summit, on April 25-26. We’ve carefully invited the top executives in mobile to discuss the biggest challenges of the day, which, if solved, can lead to much faster growth in the industry. And at our enterprise session, we’ll have top executives around the table from a number of companies, including Verizon, AT&T, Cisco, Salesforce, Box.net, and more. (If you think you should be part of the discussion, you can apply for a ticket.)


Don’t expect to find the core applications that run the pistons of a business as native apps in Apple’s App Store. With a few exceptions, the future is touch-enabled web applications that will bring a more complete version of a vendor’s feature set to any tablet.


I’ll say it more explicitly:  Native apps are for phones, gadgets and games.  Touch-enabled web apps are for tablets and broad business applications.


The iPhone’s size has almost necessitated an alternative user experience for business apps, but the iPad’s screen real estate does not suffer that limitation.


The iPad has been in the market for over one year.  Conspicuously absent from SmartSheet’s Top iPad Apps for Business lists — produced over the last 8 months by 10 industry watchers — are any cross-business operating apps tackling customer relationship management (CRM), accounting, project management and the like.


Smart software companies are building tablet access into their core products by touch-enabling their existing web applications.  For some vendors with form-based solutions, the effort may be fairly simple, for others with rich desktop-class UIs, it is more complex.


Some serious business apps have native tablet versions, but they are either narrow business functions or small carve-outs of their overall solution. Here are some examples:



Some examples of companies with broader business operations applications that are benefiting from the touch-enabled web app approach are:



The key reasons to go native on the iPhone / iPad have been:  performance, access to device features (geo-location, camera, etc….), offline support, and most importantly, an entry in the App Store Directory (this will be the only remaining benefit to building native business apps in 12- 18 months).


But the following dynamics in the tablet ecosystem are predicting the demise of that native apps advantage:


Competition Among Tablets Will Dramatically Improve Performance

Intense competition in the tablet market will drive hardware, browser and connectivity performance closer and closer to parity with PCs.  Note the step up in hardware power from the iPad to the recently released Motorola Xoom and iPad 2.  Vendors do not build native apps for PCs and Laptops any more, and the reasons for that will be just as valid for tablets.


HTML5 Will Erase Native App’s Device Advantage

HTML5 will give browser apps powers that today are only accessible by native apps such as instant on, access to camera, location, and off-line.  And, unless it’s a game, most apps require connectivity to be useful anyway.  (Here’s a good write-up on this.)


Web Apps Will Outpace and Outreach the Natives (adding features vs platforms)

As more tablets come to market on more operating systems, ISVs will become weighted down building redundant apps for each OS.  This will inherently come at the expense of adding more features to a single web app.  Inherent in any application development toolkit are its limitations, and Apple’s is no different.  Richer experiences are possible with today’s browser development tools.


Businesses Will Favor App Stores that Include “Bookmark a Link” Apps

Apple forbids “pointers” or “very thin wrappers” to touch-enabled web business apps.  This benefits Apple, but not business users.  There are a host of good business apps that work on the iPad browser, but they’re not present in the App Store.  This is slowing the growth of the iPad as a business tool.  The marketplace that lists compatible business apps will have a broad audience – one that expects them.


The debate will continue on both the mobile and tablet fronts and it depends on a multitude of factors, but ultimately businesses will choose which approach delivers a more compelling user experience for their specific application.  ZDNet reports on three of the key business scenarios prevalent with the iPad, which includes 1) sales people out in the field, 2) executives on an overnight trip, and 3) warehouse managers, retail floor staff, medical staff, and anybody else that needs real access to apps while on their feet.


A tablet untethers the user categories above from a desk if it can handle typically more comprehensive operational business applications that can cover a diversity of business needs. For example,  this video shows the owner of a 109-year-old lumber operation bringing automation to the mill floor via the iPad. For this company and the millions just like it, the need for rich tablet-ready business apps is real, but native apps aren’t there yet. Thankfully, there is an app for that. But you’ll have to look beyond the App Store.


Brent Frei is the founder of Smartsheet, an online project management and collaboration tool. He submitted this story to VentureBeat as part of a series leading up to our Mobile Summit later this month.


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Wi-Fi Photo Transfer is a free app that makes it insanely simple to download photos from your iPhone, iPod Touch, or iPad.


We've been using iPhoto, jailbreak tweaks, and Image Capture to download photos to our computer. None of these methods are as quick, as painless, or as wireless as Wi-Fi Photo Transfer. 


There isn't a single setting to alter once you download the app. It works by making the photos folder on your device (DCIM, if you're an iOS explorer) visible from your web browser so you can download photos straight to your computer. Your computer and device must be on the same Wi-Fi network for this to work.


You can view all your photos in a convenient thumbnail view to select multiple items, or you can download them one by one (in various sizes, too). 


This free app is a can't-miss. In fact, we used it to download the screen-grabs for this very post you're reading now.


Price: free from the App Store (universal app)


NOTE: if you're downloading screen captures you've taken on your iDevice, this app mislabels them as JPG so you get an error trying to open them in Photoshop. Once you download the screen captures, change the JPG extension to PNG in the file name and you'll be all set. This note is only for iDevice screen captures, achieved by holding down the Home button and Sleep button simultaneously for a second.


(Via App Storm)



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Fox <b>News</b> Throughout History: Pics, Videos, Links, <b>News</b>

Fox News Throughout History: History is written by the pundits winners. As long as humans have existed, they've tried to spin historical events to shed themselves in the best light. And their enemies in the worst.


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Taptu allows iPad owners to “DJ your <b>news</b>” | VentureBeat

Anthony is a senior editor at VentureBeat, as well as its reporter on media, advertising, and social networks. Before joining ...


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